Discipline isn’t just a flex. It’s not about grit or hustle or some perfectly color-coded morning routine. No, discipline is a form of self-care.

It’s saying, “I believe in where this is going—even if no one else sees it yet.”

And let me tell you, I needed every ounce of that belief when one of my most anticipated business classes completely flopped.

Let me rewind…

A few weeks ago, I woke up at 1:30 AM, mind racing. (Shoutout to my overthinkers—y’all get it.) My brain was on a hamster wheel of worry, replaying moments and wondering what I could have done differently. What could I fix? Where could I regain control?

The irony? There was nothing I could fix. Because what I really wanted wasn’t a fix… it was control.

As entrepreneurs, we often mix those two things up: fixing and controlling. We want to curate every outcome. We want guarantees. But the truth is, we can only control one thing: our effort.

So let me take you behind the scenes of a wildly disappointing day.

I had just returned from a solo retreat to Lanai—a tiny island off Hawaii—and felt this divine download for a new class. It wasn’t a pitch. It wasn’t a sales-heavy webinar. It was a heart-driven message on the three money mindset shifts that helped me build a multi-million-dollar business.

This wasn’t just content. This was a love letter to entrepreneurs.

I prepped, practiced, and poured everything into it. Thousands of people registered. I woke up at 4 AM that day (no alarm), hit the gym to burn off the excitement, and stayed in flow all morning. I wanted to honor every single person’s time.

And then… four minutes before we went live, AWS (Amazon’s server system) went down.

No emails.

No text reminders.

Zoom glitches.

People couldn’t log in.

We couldn’t respond.

After everything—after all the love and labor and late-night practice—I had to show up anyway… to a fraction of the audience.

Let me be clear: I was devastated.

But here’s where the mindset shift came in. I told myself something I learned over and over again as an entrepreneur:

“Everything is happening for me—even this.”

You see, if I only show up when the outcome is guaranteed, am I really living in integrity? If I say I care about people and transformation and helping business owners shift their money stories… then shouldn’t I show up regardless of how many are watching?

This episode is messy and real. It’s a coaching session from inside the Social Curator community, recorded in the aftermath of that launch gone sideways. I’m sharing it with you because you deserve to know the truth about building a business: things will go wrong—and you’ll be okay.

So if you’re navigating your own disappointment right now, this episode is for you. This is the raw version. No polished scripts. Just honesty, heart, and a whole lot of perspective.

Because we can’t always control the outcome… but we can always control our effort.

And sometimes, that’s more than enough.

Click >>PLAY<< to hear all of this and:

[01:00] Why overthinking is really a desire for control (and why that never works)

[03:06] The origin of the class that “flopped” and why it was so personally meaningful

[04:06] Preparing like crazy for a no-pitch, heart-centered live event

[05:08] Tech goes down: the moment everything unraveled (and what I did next)

[06:30] The mindset shift that saved the day: “Everything happens for me”

[09:25] How this experience transformed how I show up—and why I’m still grateful

Listen to Related Episodes:

• How to Turn Marketing Setbacks into Future Success
• The One Skill Every Entrepreneur Needs to Develop
• What to Do When the Unexpected Happens

 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader.

Click >>PLAY<< to listen now!

The post Control Is a Myth: What I Learned From a Business Flop appeared first on Jasmine Star.

Share this episode with somebody you think would benefit from it, and send me a DM. I would be honored to know what resonated most with from this episode. <<

Okay, let’s be real for a sec…

This wasn’t supposed to be a podcast episode.

I was invited to speak at the Wealthy & Well-Known Summit hosted by Rory and AJ Vaden in Nashville—a closed-door, intimate gathering for 8-figure brand builders. And instead of giving a polished keynote (like I usually do), Rory asked if I’d be open to a raw, unfiltered, unglamorous convo on stage about what it really takes to build a brand, create consistent content, and keep going even when it looks like nothing is working.

I said yes. And then… I got on stage and said a lot.

Afterward, I questioned whether I had been too honest. Too open. Too off-the-cuff. But then I reminded myself of what I remind you every week: my brand is built to attract or repel. That’s it. And if I attracted you today, then pull up a seat—we ride at sunrise.

In this very personal Q&A, I open up about the two-year vacuum I lived in. The years when it looked like everything was great from the outside—shiny launches, smiling photos, viral content—but inside, I felt stuck. Forgotten. Uncertain.

In 2023, my word of the year was “rebirth.” In 2024? “Independence.” But y’all… nothing came easily.

This episode dives into what it looks like to iterate in the dark, to chase a vision that hasn’t yet manifested, and to keep showing up even when you’re not sure what you’re showing up for.

We talk about:

• The silent battles founders face
• What it means to build with integrity
• Why I gave up control in my business to create more time for legacy work
• How I know I’m resilient, even when I feel like I’m losing
• The conversations I had with 25+ entrepreneurs that led to our newest offer (and why we’re so dang excited about it)

This episode isn’t about the highlight reel. It’s about what it looks like when you’re building in the shadows. Because real success? It’s not linear. It’s layered with setbacks, pivots, and quiet bravery.

And if you’re in the middle of a hard season, I hope you feel seen here. I hope this conversation is the reminder you needed: if you don’t quit, you can’t lose.

Let’s ride.

Click >>PLAY<< to hear all of this and:

[00:46] An honest behind-the-scenes look at why this recording felt too raw to release.

[01:44] Why leaning into polarity and being unapologetically bold matters more than ever.

[03:50] An exploration of what it feels like to evolve when your audience can’t yet see the full picture.

[05:22] The difficult decision to give up control—and the clarity that followed.

[06:20] How a personal mantra—“If I don’t quit, I can’t lose”—became a lifeline during discouraging seasons.

[08:07] How real conversations with ideal clients led to a powerful, beta-tested business pivot.

Listen to Related Episodes:

• How to Discover Your Uniqueness and Gain the Recognition You Deserve with Rory Vaden
• How to Get the Most Profitable Leads for Your Business with Rory Vaden

If you’d like to connect further with Rory and his team, visit freebrandcall.com/jasminestar to sign up for a free call. You can also follow Rory on Instagram at @roryvaden and @brandbuildersgroup.

A little bit more about Rory:

Rory Vaden, MBA, CSP, CPAE is the New York Times bestselling author of Take the Stairs: 7 Steps to Achieving True Success and Procrastinate on Purpose: 5 Permissions to Multiply Your Time. A recognized expert in business strategy and leadership, insights have been featured in the Wall Street Journal, Forbes, CNN, Entrepreneur, Inc, on Fox News national television, and in several other major media outlets. As a world-renowned speaker, his TEDx talk has been viewed over 4 million times, he is a 2x World Champion of Public Speaking Finalist, has been called one of the top 100 leadership speakers in the world by Inc Magazine and was recently inducted into the professional speaking Hall of Fame. He is the Co-Founder of Brand Builders Group and the host of the Influential Personal Brand Podcast.

Share this episode with somebody you think would benefit from it, and send me a DM. I would be honored to know what resonated most with you from this episode.

Click >>PLAY<< to listen now!

The post If You Don’t Quit, You Can’t Lose appeared first on Jasmine Star.

Have you ever told yourself, “That’s not possible”?

Yeah… me too.

But what if the only thing stopping you wasn’t your circumstances—but your beliefs?

Today on the podcast, I sat down with Dr. Alan Barnard, one of the world’s leading experts in Theory of Constraints and decision-making. (Oh, and he casually dropped wisdom that might just rock your worldview.)

Alan and I met in the most “Jasmine” way possible—at a Malibu mastermind where I was late (don’t judge!) and he stood up to let me pass to my seat. A conversation later, he was handing me a children’s book for my daughter, and I knew we were meant to connect.

Fast forward to now, and this episode will have you asking a question Alan poses at the top of our conversation:

“What’s limiting you right now?”

And more importantly…

“What if it’s just a belief that you can change?”

We dive deep into:

• The difference between people who succeed and those who stay stuck
• The ONE belief that’s keeping most entrepreneurs small
• Why having “bad conditions” isn’t a valid excuse for bad results
• A goosebump-worthy story about a group of coal miners who thought hitting their goal was impossible—until Alan helped them rewire what they believed was true

But don’t worry—it’s not all frameworks and theory. This episode is grounded in real-life transformation, practical questions you can ask yourself TODAY, and a whole lot of love for those of us who are in a season of feeling stuck or like the end is near.

If you’re navigating a crisis, feeling behind, or wondering if you can really catch up, this conversation is for you.

Dr. Barnard doesn’t just talk strategy—he meets people in the trenches of doubt, fear, and uncertainty and helps them find their next best move.

And friend, this episode is your next best move.

Click >>PLAY<< to hear all of this and:

[03:41] Why “That’s not possible” is the most dangerous belief—and what to replace it with

[06:36] How Dr. Barnard handled a crisis with coal miners who were certain their goal was impossible

[08:51] Two powerful questions to shift your mindset and energize a discouraged team

[14:58] The surprising difference between good and great entrepreneurs—it’s not what you think

[20:30] The real reason you self-sabotage (and how to stop it)

[26:15] Jasmine’s personal moment of clarity about her own “predictive” behavior

[36:00] The 5 steps to overcoming any limiting belief

Listen to Related Episodes:

• How to Reclaim Your Time and Boost Business Productivity with Nick Sonnenberg
• How to Reach IMPOSSIBLE Goals with Dr. Benjamin Hardy
• Make Better Business Decisions with This One Mindset Shift

Connect With Dr. Alan Barnard:

Dr. Alan Barnard is one of the world’s leading Decision Scientists and Theory of Constraints experts. His work explores two big questions — why good people often make and repeat bad decisions, and what truly limits people and organizations from reaching their full potential. From this research, he’s developed award-winning decision-making methods and a suite of AI-powered apps and digital twins that help people make better, faster decisions when it really matters. Alan is the CEO of Goldratt Research Labs and the Founder and Chairman of The Odyssey Foundation, which teaches young people the goal setting, critical thinking, decision making and action taking skills they need to succeed. His life mission is simple — to help people and organizations make better faster decisions when it really matters.

• Instagram: https://www.instagram.com/dralanbarnard/
• Facebook: https://www.facebook.com/dralan.barnard
• Website: https://dralanbarnard.com/
• YouTube: https://www.youtube.com/user/DrAlanBarnard

 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader.

Click >>PLAY<< to listen now!

Dr. Alan Barnard

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• Website
• YouTube

Dr. Alan Barnard is one of the world’s leading Decision Scientists and Theory of Constraints experts. His work explores two big questions — why good people often make and repeat bad decisions, and what truly limits people and organizations from reaching their full potential. From this research, he’s developed award-winning decision-making methods and a suite of AI-powered apps and digital twins that help people make better, faster decisions when it really matters. Alan is the CEO of Goldratt Research Labs and the Founder and Chairman of The Odyssey Foundation, which teaches young people the goal setting, critical thinking, decision making and action taking skills they need to succeed. His life mission is simple — to help people and organizations make better faster decisions when it really matters.

The post Make Better Decisions Faster appeared first on Jasmine Star.

If you’ve ever felt underqualified, overwhelmed, or like you’re not enough to go after your biggest dreams… this episode is for YOU.

This is a repurposed segment from a powerful conversation I had with the brilliant Sharon McMahon on her podcast, and when I listened back to it, I knew it needed its own spotlight.

In this conversation, we dive deep into the messy middle of entrepreneurship, self-doubt, and the mental gymnastics we do when we feel like imposters in our own success stories.

I talk about how I spent most of my life stuck in a fixed mindset, always scanning rooms to see who was better, smarter, or more worthy than me. And let’s be real, that mental loop had me convinced that I needed to earn my place over and over again.

But what changed everything?

I realized that your cup is refillable. Even if there’s only a drop in it… that drop is proof you can fill it again. Whether you’re feeling half-empty or bone dry, your ability to change your perspective will change your results.

Sharon and I get personal. I open up about my own struggles growing up, how failure has become my best teacher, and why trying to always be the smartest in the room is a surefire way to never grow.

You’ll hear us chat about:

• Why “not being ready” is a myth
• How to reframe failure as a win
• The danger of labeling yourself (like “awkward” or “not good at small talk”)
• Why being present is more powerful than being perfect
• How 98% of your daily thoughts are negative—and how to flip that stat on its head

Sis, this isn’t just theory. These are mindset shifts that I had to learn the hard way—because I was tired of watching other people succeed and wondering why I felt stuck.

So if you’ve ever thought, “Who am I to start this business, launch this offer, show up online?”… I want to flip that question:

Who are you not to?

You are not your past. You are not your fear. And you are certainly not someone who needs to “qualify” for their own dreams.

I hope this shortie episode is the permission slip you’ve been waiting for to step boldly into your next chapter—messy middle and all.

Let’s rewrite your story together.

Click >>PLAY<< to hear all of this and:

[00:45] Why you’ll never feel ready until you consistently show up—and how confidence is built through action.

[01:53] A mindset shift: The cup isn’t half full or half empty—it’s refillable. Learn how to reframe lack into possibility.

[03:09] How shifting from a fixed mindset to a growth mindset unlocks new levels in life and business.

[04:35] Discover the shocking statistic about daily negative thoughts—and why awareness is the first step to change.

[06:35] Reframing the label “awkward” and what it actually says about your behavior in social situations.

[08:15] What happens when you overthink social interactions—and how to shift into presence and connection.

[09:57] The truth about feeling pressure to be “on” all the time—and what it means to embrace authenticity instead.

 Listen to the full episode: Unqualified? Unfunded? Uneducated? GOOD, Now Go Start a Business: Tips with Sharon Says So, >>HERE<<

 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader.

Click >>PLAY<< to listen now!

The post Why Failure Is the Fastest Path to Growth appeared first on Jasmine Star.

Can we get real for a second?

So many entrepreneurs are waiting to feel “ready.” Waiting for the right gear, the right timing, the right confidence. But here’s the thing… you’ll never have enough.

In this short but mighty episode, I’m sharing a powerful snippet from a past conversation with my friend Ken Coleman—also known as America’s Career Coach—and whew, it’s a gut check.

We talk about:

• The myth that you need more experience, tools, or permission to start.
• Why being uncomfortable is part of the assignment if you’re growing.
• The real truth about imposter syndrome (spoiler: it never goes away).
• And my personal “3 M’s” that I lean on when the fear tries to creep in.

This is a message for anyone who’s sitting on a dream because they’re afraid of being judged, failing publicly, or starting messy.

Let me remind you: people will always have an opinion—whether you sit on the couch or start that business, whether you win or fail. So if you’re going to be judged anyway, you might as well be judged while chasing your purpose.

Let’s normalize failing forward. Let’s normalize standing up after getting knocked down—again and again. Because the people you see “winning” didn’t avoid failure… they just kept getting up.

The next time fear whispers, “Who are you to do this?” I want you to flip it and ask, “Who am I not to?”

This episode is a short pep talk, a rally cry, and a reminder that your purpose doesn’t need permission.

Let’s stop waiting. Let’s start doing.

Click >>PLAY<< to hear all of this and:

[00:36] Why we believe we need more than we actually do to start

[01:19] “You’ll never feel like enough”—what we must accept to grow

[01:52] People will always have opinions—do it anyway

[02:56] The truth about getting knocked down (and getting up again)

[03:43] The 3 M’s that helped me move past imposter syndrome

[04:24] Why your message, your medium, and you still matter

 Listen to the full episode with Ken Coleman, How Fear is Getting in the Way of Your Success, >>HERE<<

Connect With Ken Coleman:

Ken Coleman is America’s Career Coach and the #1 national bestselling author of From Paycheck to Purpose and The Proximity Principle. As the host of The Ken Coleman Show, he helps listeners discover the work they were born to do and provides practical advice on how to land their dream jobs. With years of experience interviewing thousands of callers, Ken offers transformative insights on purpose, fear, and calling. He’s a trusted voice in personal development and a key member of the Ramsey Solutions team, known for empowering people to live meaningful and fulfilling lives through purposeful work.

 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader.

Click >>PLAY<< to listen now!

Ken Coleman

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Ken Coleman is a nationally recognized career expert, bestselling author, and host of The Ken Coleman Show, where he helps listeners discover what they were born to do and how to make it happen. Known for his practical advice, empathetic tone, and motivational energy, Ken guides people in finding purpose in their work and stepping into their dream jobs with confidence.

He is a key personality on the Ramsey Solutions team, alongside financial expert Dave Ramsey, and has authored transformative books like The Proximity Principle and From Paycheck to Purpose. Ken’s no-nonsense guidance helps high performers and career changers alike gain clarity, confidence, and courage in their professional journey.

The post Why Fear Means You’re On the Right Path appeared first on Jasmine Star.

Let’s get real, friend: have you ever caught yourself spiraling down a rabbit hole of “what ifs,” negative self-talk, or the kind of inner dialogue that makes you feel like the world’s worst CEO?

Yeah… me too.

But in this episode of The Jasmine Star Show, I’m unpacking how to stop the spiral and start steering your thoughts in the direction of success, growth, and peace of mind—because if your thoughts are powerful enough to tear you down, they’re powerful enough to build you back up, too.

This episode was inspired by two books that absolutely rocked my world:

• The Untethered Soul by Michael Singer (hello, 4.7 stars on Amazon!)
• Chatter: The Voice in Our Head, Why It Matters, and How to Harness It by Ethan Kross

But instead of just recapping what these authors say, I’m sharing the real, raw way I’ve lived this work—through entrepreneurship, failure, burnout, and personal growth.

Here’s what you’ll hear:

Why rumination and worry feel “normal” for entrepreneurs—and how they secretly hold you back

How my inner critic disguised itself as a drill sergeant—and nearly drove me to burnout

The four roles your inner voice plays in your life (according to Dr. Ethan Kross)

Why reframing your inner voice into an inner coach could change everything

And here’s the truth: I used to think my inner critic was helping me succeed. I thought it made me stronger, faster, better.

Spoiler alert: it just made me tired, anxious, and scared to take risks.

I share how I finally decided to “divorce” my inner critic—and how I shifted into becoming a detective for success instead.

Because when you reframe the voice in your head, you stop asking “what if it goes wrong?” and start asking “what can I learn to go further?”

This episode is part pep talk, part psychology, and full-on strategy for anyone ready to rewire their mindset and show up as the empowered, resilient leader your business needs you to be.

Let’s tune out the negative noise, and tune into something far more powerful.

Click >>PLAY<< to hear all of this and:

[00:55] Why “chatter” in your head is holding you back (and how to harness it)

[02:54] How ruminating on “what ifs” keeps entrepreneurs stuck and small

[04:43] The dangerous myth that self-criticism = motivation

[05:39] The 4 surprising roles of your inner voice (Dr. Ethan Kross’ framework)

[08:15] How to shift from anxious overthinker to action-oriented detective

[09:57] How Jasmine’s predictive mind led to burnout and how she’s rewiring it

[14:02] Why “suffering less” is the key to better leadership and communication

Listen to Related Episodes:

• Break Free from the Fear of Failing with James Wedmore

 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader.

Click >>PLAY<< to listen now!

The post Anxiety, Self-Talk, and Success: Is Your Inner Voice Sabotaging You or Supporting You? appeared first on Jasmine Star.

Trigger Warning: This episode discusses depression and mental health struggles.

Entrepreneurship is hard. And sometimes, it’s lonely.

In this raw and honest conversation, Amy Porterfield and I sat down to talk about something most business owners don’t share publicly: depression.

We both know what it’s like to build a successful business while struggling internally—waking up with a heavy heart, feeling like a failure despite external success, and wondering, “Why do I feel this way when I should be happy?”

In this episode, we discuss:

The difference between situational vs. clinical depression

The shame and stigma around depression in entrepreneurship

How I first realized I needed help (and why I resisted it)

The mindset shifts and tools that changed the game for both of us

Why talking about mental health makes you a stronger leader

If you’ve ever felt like you’re the only one struggling, this episode is for you. You’re not alone. You’re not broken. And you don’t have to go through this in silence.

Listen now and DM me on Instagram @JasmineStar to share your thoughts.

Click >>PLAY<< to hear all of this and:

[00:00] Jasmine’s initial resistance to talking about depression publicly

[02:47] Amy’s experience with depression during her early years in business

[06:45] The difference between situational vs. clinical depression

[10:30] Why stigma around mental health makes it harder for entrepreneurs

[15:12] How Jasmine’s cultural background shaped her view on depression

[18:55] The impact of therapy, self-awareness, and mindset work

[22:41] Practical steps entrepreneurs can take to care for their mental health

[27:33] Why opening up about depression creates space for others to heal

Connect With Amy Porterfield:

Website: https://amyporterfield.com/

Instagram: https://www.instagram.com/amyporterfield/

Facebook: https://facebook.com/amyporterfield

 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader: https://jasminestar.com/newsletter

Click >>PLAY<< to listen now!

Amy Porterfield

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Amy Porterfield is an ex-corporate girl turned online marketing expert, author of the New York Times bestselling book Two Weeks Notice, host of top-rated marketing podcast Online Marketing Made Easy, and CEO of a multimillion-dollar business. Today Amy empowers people across the globe to take their futures into their own hands and find professional autonomy, independence, achievement, and success far beyond what a corporate glass ceiling would traditionally allow. Her action-by-action teaching style provides aspiring business owners with the tools they need to bypass the overwhelm and build a business they love.

The post Running a Business While Battling Depression appeared first on Jasmine Star.

One of the biggest lessons I’ve learned after all these years in business is that trust is the lifeblood of your business, so today I’m diving deep into all things reputation and protecting your brand.

And because you know I love a good framework, I’m sharing three proven strategies to rebuild your reputation when things go awry.

(Trust me, consistent communication and accountability are your best friends in maintaining strong customer relationships.)

I’m excited about helping you ensure your business not only survives but thrives on the solid foundation of trust!

Click >>PLAY<< to hear all of this and:

(00:01:02) The power of loyalty (it goes beyond the one purchase)

(00:02:56) What a proactive reputation plan looks like—and why you need one like yesterday

(00:03:58) How to monitor your social media presence and the feedback you receive like a pro

(00:04:57) Why you need a documented brand strategy to help your team know exactly how to handle challenges before they snowball

(00:09:06) Uh-oh, something went wrong? Why owning it fast is the first step to rebuilding your audience’s trust

(00:11:59) How to invite your audience into the process to build stronger bonds through transparency

(00:13:58) The three trust-rebuilding essentials you need to have in your toolkit

Listen to Related Episodes:

• Three Sales Strategies to Increase Your Revenue
• How to Build Your Personal Brand as a High-Achieving Entrepreneur
• Four Strategies to Engage Your Audience Before a Promotional Period

 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader.

Click >>PLAY<< to listen now!

The post What to Do When Things Go Wrong (And Your Customers Aren’t Happy) appeared first on Jasmine Star.

You’re not going to believe me when I say this…

Your past launch (yeah, the one that didn’t go as planned), it’s actually one of your greatest assets. It holds the exact lessons you need to refine your strategy and come back stronger than ever.

So instead of seeing it as a failure, see it as the foundation for your next, more powerful, and strategic launch. Because, that launch? It’s going to be your best one yet.

In this episode, you’ll learn a framework that’ll help you recover from past business experiences and how to rebuild your self-belief and motivation around launching. I hope it serves you well!

Click play to hear all of this and…

(00:00:00) The importance of learning from each launch to refine your future strategies.

(00:01:56) How I felt hosting a live call with no attendees.

(00:05:52) Why you should recognize your feelings and analyze what went wrong.

(00:06:52) Three areas of your strategy you need to evaluate.

(00:07:52) The need to adapt strategies based on insights gained from past launches.

(00:08:52) Ways to rebuild confidence and motivation after a setback.

(00:09:00) How to set clear goals to refocus and regain excitement for future launches.

(00:10:00) My timeline for preparing and executing a successful launch.

(00:12:52) Why you should (and how to) visualize a successful launch outcome.

Click >>PLAY<< to listen now!

Listen to Related Episodes:

• How to Price Your Offer to Increase Sales
• How to Create an UNFORGETTABLE Customer Experience
• The Mindset to Embrace When Creating a New Offer

 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader.

The post How to Turn Marketing Setbacks into Future Success appeared first on Jasmine Star.