The Jasmine Star Show Podcast https://jasminestar.com/podcast/ Thu, 18 Dec 2025 14:47:10 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.3 https://jasminestar.com/wp-content/uploads/2020/02/cropped-J-Favicon-32x32.png The Jasmine Star Show Podcast https://jasminestar.com/podcast/ 32 32 Mindset Shifts for 7-Figure Growth https://jasminestar.com/podcast/episode607/ Tue, 23 Dec 2025 08:00:00 +0000 https://jasminestar.com/?post_type=podcast&p=33510 If you would like to learn more about our 7-Figure Founders Mastermind and join the waitlist, you can find us at https://www.jasminestar.com/mastermind You’re not here by accident. If you’ve ever sat alone in your office, head spinning, asking yourself, “What’s next?”—this episode is your sign. Welcome to the 7-Figure Summit, a conversation born out of […]

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If you would like to learn more about our 7-Figure Founders Mastermind and join the waitlist, you can find us at https://www.jasminestar.com/mastermind


You’re not here by accident.

If you’ve ever sat alone in your office, head spinning, asking yourself, “What’s next?”—this episode is your sign. Welcome to the 7-Figure Summit, a conversation born out of one powerful question I asked myself while surrounded by million-dollar entrepreneurs: How can I share this with people who weren’t in the room?

You see, I hosted a live event with powerhouse business owners who had scaled past the 7-figure mark. The advice? 🔥 The conversations? Honest. The wisdom? LIFE-CHANGING. And I knew I had to bring it to you—for free. No pitches, no fluff, no strings.

Just real talk from real entrepreneurs who have been there.

It’s not about doing more.

It’s about becoming more.

Inside this episode, I guide you through a new way of thinking:

I get it. You’ve tried before. You’ve been burned. You’ve hired the wrong person, launched the wrong product, and doubted yourself along the way. But what if that was part of the process?

What if that was the price of admission to this next chapter?

You were never meant to stay at the same level. This episode is your official invitation to evolve. To think new thoughts. To be someone new.

And it starts right here.

So pause the distractions. Lean in. And give yourself permission to listen—not just to my words, but to the future you’re about to build.

Click >>PLAY<< to hear all of this and:

[00:01] Why the 7-Figure Summit Was Created: A vision to share powerful advice for free

[00:02] The Importance of Being Present: How to make the most of this summit experience

[00:03] The Power of Mindset: Why changing your beliefs is essential for growth

[00:09] Landing Whale Clients: How working with the right people can transform your business

[00:13] Identifying the Right Whale Clients: The secret to building impactful, long-term partnerships

[00:20] Breaking Through Limiting Beliefs: How persistence and a mindset shift led to scaling

[00:27] The Key to Scaling: Hiring the right team and building the systems for growth

[00:35] Creating Seamless Workflows: Systems that allow for scaling without overworking

Snag some amazing freebies from the guest speakers in this episode by following the links below:

Click >>PLAY<< to listen now!

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How to Create a Digital Offer in 30 Minutes with Jasmine Star https://jasminestar.com/podcast/episode606/ Thu, 18 Dec 2025 08:00:00 +0000 https://jasminestar.com/?post_type=podcast&p=33504 If you’ve ever asked yourself, “What could I even sell online?” or “How do I start making money with a digital product?”—this episode is for YOU. I’m taking you inside one of the top five most downloaded trainings I’ve ever done, and spoiler alert: it’s not just fluff. This is a straight-up workshop where I […]

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If you’ve ever asked yourself, “What could I even sell online?” or “How do I start making money with a digital product?”—this episode is for YOU.

I’m taking you inside one of the top five most downloaded trainings I’ve ever done, and spoiler alert: it’s not just fluff. This is a straight-up workshop where I walk you through the exact five-step process to create a simple digital offer… in 30 minutes or less.

I’ll show you how I created my first digital product—a PDF of email templates—that went on to make me $100,000 in one year. No fancy design. No big list. No social media. Just a Google Doc saved as a PDF and a willingness to serve.

That experience changed my life and led to building a business that’s now generated over $30 million in digital offers. If that sounds like the dream, I want to show you how to make it yours too.

Here’s what you’ll learn in this episode:

✨ How to uncover what you’re already good at and turn it into an offer

✨ Why simplicity is your superpower when starting out

✨ A 5-step framework to go from idea to offer FAST

✨ What to do if you feel like “everything’s already been done”

✨ How my best friend went from corporate to creating her first digital offer

Whether you’re a photographer, a coach, a speaker, a stay-at-home parent, or you’re just starting to build something of your own—you’ll leave this episode knowing EXACTLY how to start serving people online and getting paid for it.

💥 Reminder: You don’t need a big following. You don’t need tech skills. You don’t need to go viral. You just need to take action on what’s already inside you.

Let’s create something powerful—starting now.

Click >>PLAY<< to hear all of this and:

[01:55] How I made $100,000 with a $19 PDF (and no social media)

[04:07] Why a simple PDF is the easiest digital product to start with

[05:07] 3 questions to uncover what people already want to buy from you

[06:12] What to do when self-doubt creeps in (hint: say goodbye to “dumb ideas”)

[07:12] How my Olympic-track-star best friend found her digital offer niche

[10:50] The 5-step framework to creating your first offer

[20:14] How to validate your idea before you sell

[26:00] The power of serving FIRST and selling second

📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader. 📧

Click >>PLAY<< to listen now!

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Control Is a Myth: What I Learned From a Business Flop https://jasminestar.com/podcast/episode605/ Tue, 16 Dec 2025 08:00:00 +0000 https://jasminestar.com/?post_type=podcast&p=33493 Discipline isn’t just a flex. It’s not about grit or hustle or some perfectly color-coded morning routine. No, discipline is a form of self-care. It’s saying, “I believe in where this is going—even if no one else sees it yet.” And let me tell you, I needed every ounce of that belief when one of […]

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Discipline isn’t just a flex. It’s not about grit or hustle or some perfectly color-coded morning routine. No, discipline is a form of self-care.

It’s saying, “I believe in where this is going—even if no one else sees it yet.”

And let me tell you, I needed every ounce of that belief when one of my most anticipated business classes completely flopped.

Let me rewind…

A few weeks ago, I woke up at 1:30 AM, mind racing. (Shoutout to my overthinkers—y’all get it.) My brain was on a hamster wheel of worry, replaying moments and wondering what I could have done differently. What could I fix? Where could I regain control?

The irony? There was nothing I could fix. Because what I really wanted wasn’t a fix… it was control.

As entrepreneurs, we often mix those two things up: fixing and controlling. We want to curate every outcome. We want guarantees. But the truth is, we can only control one thing: our effort.

So let me take you behind the scenes of a wildly disappointing day.

I had just returned from a solo retreat to Lanai—a tiny island off Hawaii—and felt this divine download for a new class. It wasn’t a pitch. It wasn’t a sales-heavy webinar. It was a heart-driven message on the three money mindset shifts that helped me build a multi-million-dollar business.

This wasn’t just content. This was a love letter to entrepreneurs.

I prepped, practiced, and poured everything into it. Thousands of people registered. I woke up at 4 AM that day (no alarm), hit the gym to burn off the excitement, and stayed in flow all morning. I wanted to honor every single person’s time.

And then… four minutes before we went live, AWS (Amazon’s server system) went down.

No emails.

No text reminders.

Zoom glitches.

People couldn’t log in.

We couldn’t respond.

After everything—after all the love and labor and late-night practice—I had to show up anyway… to a fraction of the audience.

Let me be clear: I was devastated.

But here’s where the mindset shift came in. I told myself something I learned over and over again as an entrepreneur:

“Everything is happening for me—even this.”

You see, if I only show up when the outcome is guaranteed, am I really living in integrity? If I say I care about people and transformation and helping business owners shift their money stories… then shouldn’t I show up regardless of how many are watching?

This episode is messy and real. It’s a coaching session from inside the Social Curator community, recorded in the aftermath of that launch gone sideways. I’m sharing it with you because you deserve to know the truth about building a business: things will go wrong—and you’ll be okay.

So if you’re navigating your own disappointment right now, this episode is for you. This is the raw version. No polished scripts. Just honesty, heart, and a whole lot of perspective.

Because we can’t always control the outcome… but we can always control our effort.

And sometimes, that’s more than enough. 💛

Click >>PLAY<< to hear all of this and:

[01:00] Why overthinking is really a desire for control (and why that never works)

[03:06] The origin of the class that “flopped” and why it was so personally meaningful

[04:06] Preparing like crazy for a no-pitch, heart-centered live event

[05:08] Tech goes down: the moment everything unraveled (and what I did next)

[06:30] The mindset shift that saved the day: “Everything happens for me”

[09:25] How this experience transformed how I show up—and why I’m still grateful

Listen to Related Episodes:

📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader. 📧

Click >>PLAY<< to listen now!

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If You Don’t Quit, You Can’t Lose https://jasminestar.com/podcast/episode604/ Thu, 11 Dec 2025 08:00:00 +0000 https://jasminestar.com/?post_type=podcast&p=33467 Share this episode with somebody you think would benefit from it, and send me a DM. I would be honored to know what resonated most with from this episode. << Okay, let’s be real for a sec… This wasn’t supposed to be a podcast episode. I was invited to speak at the Wealthy & Well-Known […]

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Share this episode with somebody you think would benefit from it, and send me a DM. I would be honored to know what resonated most with from this episode. <<


Okay, let’s be real for a sec…

This wasn’t supposed to be a podcast episode.

I was invited to speak at the Wealthy & Well-Known Summit hosted by Rory and AJ Vaden in Nashville—a closed-door, intimate gathering for 8-figure brand builders. And instead of giving a polished keynote (like I usually do), Rory asked if I’d be open to a raw, unfiltered, unglamorous convo on stage about what it really takes to build a brand, create consistent content, and keep going even when it looks like nothing is working.

I said yes. And then… I got on stage and said a lot.

Afterward, I questioned whether I had been too honest. Too open. Too off-the-cuff. But then I reminded myself of what I remind you every week: my brand is built to attract or repel. That’s it. And if I attracted you today, then pull up a seat—we ride at sunrise.

In this very personal Q&A, I open up about the two-year vacuum I lived in. The years when it looked like everything was great from the outside—shiny launches, smiling photos, viral content—but inside, I felt stuck. Forgotten. Uncertain.

In 2023, my word of the year was “rebirth.” In 2024? “Independence.” But y’all… nothing came easily.

This episode dives into what it looks like to iterate in the dark, to chase a vision that hasn’t yet manifested, and to keep showing up even when you’re not sure what you’re showing up for.

We talk about:

  • The silent battles founders face
  • What it means to build with integrity
  • Why I gave up control in my business to create more time for legacy work
  • How I know I’m resilient, even when I feel like I’m losing
  • The conversations I had with 25+ entrepreneurs that led to our newest offer (and why we’re so dang excited about it)

This episode isn’t about the highlight reel. It’s about what it looks like when you’re building in the shadows. Because real success? It’s not linear. It’s layered with setbacks, pivots, and quiet bravery.

And if you’re in the middle of a hard season, I hope you feel seen here. I hope this conversation is the reminder you needed: if you don’t quit, you can’t lose.

Let’s ride.

Click >>PLAY<< to hear all of this and:

[00:46] An honest behind-the-scenes look at why this recording felt too raw to release.

[01:44] Why leaning into polarity and being unapologetically bold matters more than ever.

[03:50] An exploration of what it feels like to evolve when your audience can’t yet see the full picture.

[05:22] The difficult decision to give up control—and the clarity that followed.

[06:20] How a personal mantra—“If I don’t quit, I can’t lose”—became a lifeline during discouraging seasons.

[08:07] How real conversations with ideal clients led to a powerful, beta-tested business pivot.

Listen to Related Episodes:

If you’d like to connect further with Rory and his team, visit freebrandcall.com/jasminestar to sign up for a free call. You can also follow Rory on Instagram at @roryvaden and @brandbuildersgroup.

A little bit more about Rory:

Rory Vaden, MBA, CSP, CPAE is the New York Times bestselling author of Take the Stairs: 7 Steps to Achieving True Success and Procrastinate on Purpose: 5 Permissions to Multiply Your Time. A recognized expert in business strategy and leadership, insights have been featured in the Wall Street Journal, Forbes, CNN, Entrepreneur, Inc, on Fox News national television, and in several other major media outlets. As a world-renowned speaker, his TEDx talk has been viewed over 4 million times, he is a 2x World Champion of Public Speaking Finalist, has been called one of the top 100 leadership speakers in the world by Inc Magazine and was recently inducted into the professional speaking Hall of Fame. He is the Co-Founder of Brand Builders Group and the host of the Influential Personal Brand Podcast.

Share this episode with somebody you think would benefit from it, and send me a DM. I would be honored to know what resonated most with you from this episode.

Click >>PLAY<< to listen now!

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Make Better Decisions Faster https://jasminestar.com/podcast/episode603/ Tue, 09 Dec 2025 08:00:00 +0000 https://jasminestar.com/?post_type=podcast&p=33459 Have you ever told yourself, “That’s not possible”? Yeah… me too. But what if the only thing stopping you wasn’t your circumstances—but your beliefs? Today on the podcast, I sat down with Dr. Alan Barnard, one of the world’s leading experts in Theory of Constraints and decision-making. (Oh, and he casually dropped wisdom that might […]

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Have you ever told yourself, “That’s not possible”?

Yeah… me too.

But what if the only thing stopping you wasn’t your circumstances—but your beliefs?

Today on the podcast, I sat down with Dr. Alan Barnard, one of the world’s leading experts in Theory of Constraints and decision-making. (Oh, and he casually dropped wisdom that might just rock your worldview.)

Alan and I met in the most “Jasmine” way possible—at a Malibu mastermind where I was late (don’t judge!) and he stood up to let me pass to my seat. A conversation later, he was handing me a children’s book for my daughter, and I knew we were meant to connect.

Fast forward to now, and this episode will have you asking a question Alan poses at the top of our conversation:

“What’s limiting you right now?”

And more importantly…

“What if it’s just a belief that you can change?”

We dive deep into:

  • The difference between people who succeed and those who stay stuck
  • The ONE belief that’s keeping most entrepreneurs small
  • Why having “bad conditions” isn’t a valid excuse for bad results
  • A goosebump-worthy story about a group of coal miners who thought hitting their goal was impossible—until Alan helped them rewire what they believed was true

But don’t worry—it’s not all frameworks and theory. This episode is grounded in real-life transformation, practical questions you can ask yourself TODAY, and a whole lot of love for those of us who are in a season of feeling stuck or like the end is near.

If you’re navigating a crisis, feeling behind, or wondering if you can really catch up, this conversation is for you.

Dr. Barnard doesn’t just talk strategy—he meets people in the trenches of doubt, fear, and uncertainty and helps them find their next best move.

And friend, this episode is your next best move. 🎧

Click >>PLAY<< to hear all of this and:

[03:41] Why “That’s not possible” is the most dangerous belief—and what to replace it with

[06:36] How Dr. Barnard handled a crisis with coal miners who were certain their goal was impossible

[08:51] Two powerful questions to shift your mindset and energize a discouraged team

[14:58] The surprising difference between good and great entrepreneurs—it’s not what you think

[20:30] The real reason you self-sabotage (and how to stop it)

[26:15] Jasmine’s personal moment of clarity about her own “predictive” behavior

[36:00] The 5 steps to overcoming any limiting belief

Listen to Related Episodes:

Connect With Dr. Alan Barnard:

Dr. Alan Barnard is one of the world’s leading Decision Scientists and Theory of Constraints experts. His work explores two big questions — why good people often make and repeat bad decisions, and what truly limits people and organizations from reaching their full potential. From this research, he’s developed award-winning decision-making methods and a suite of AI-powered apps and digital twins that help people make better, faster decisions when it really matters. Alan is the CEO of Goldratt Research Labs and the Founder and Chairman of The Odyssey Foundation, which teaches young people the goal setting, critical thinking, decision making and action taking skills they need to succeed. His life mission is simple — to help people and organizations make better faster decisions when it really matters.

📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader. 📧

Click >>PLAY<< to listen now!

Dr. Alan Barnard

Dr. Alan Barnard is one of the world’s leading Decision Scientists and Theory of Constraints experts. His work explores two big questions — why good people often make and repeat bad decisions, and what truly limits people and organizations from reaching their full potential. From this research, he’s developed award-winning decision-making methods and a suite of AI-powered apps and digital twins that help people make better, faster decisions when it really matters. Alan is the CEO of Goldratt Research Labs and the Founder and Chairman of The Odyssey Foundation, which teaches young people the goal setting, critical thinking, decision making and action taking skills they need to succeed. His life mission is simple — to help people and organizations make better faster decisions when it really matters.

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Rewrite Your Identity: From Self-Sabotage to Self-Worth https://jasminestar.com/podcast/episode602/ Thu, 04 Dec 2025 08:00:00 +0000 https://jasminestar.com/?post_type=podcast&p=33454 Y’all, this episode? It’s the punch in the gut and the hug your soul needs—at the same time. I sat down with my friend Lewis Howes, and we dove deep into a topic I know so many of us struggle with—feeling stuck. Ever catch yourself saying things like “I’m dumb,” “I’m not enough,” or “I […]

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Y’all, this episode? It’s the punch in the gut and the hug your soul needs—at the same time.

I sat down with my friend Lewis Howes, and we dove deep into a topic I know so many of us struggle with—feeling stuck.

Ever catch yourself saying things like “I’m dumb,” “I’m not enough,” or “I always mess this up”? Yeah, me too.

In this short episode, Lewis shares how those quiet (and not-so-quiet) conversations we have with ourselves shape our entire identity—and what it took for him to break free from a negative self-image that kept him playing small.

He talks about the literal contract he wrote with himself (yes, signed and framed!) to embody a new identity—and how it became his anchor on the hardest days.

This is for the doer who still feels like they’re not enough… for the leader who secretly wonders if they’re worthy… for the dreamer who needs to believe again.

So grab your journal, boo. You might just be ready to write your own contract after this.

Click >>PLAY<< to hear all of this and:

[00:42] The mindset shift you need to get unstuck

[01:00] How negative self-talk shapes your identity

[01:56] Lewis’ raw story of internalized self-hatred

[03:00] The healing journey that led to inner peace

[04:07] Writing a new identity contract (yes, literally!)

[05:15] Choosing a believable identity you can actually live into

[06:13] Why integrity and authenticity matter in your transformation

🎧 Listen to the full episode with Lewis Howes, You’re Not Stuck: How to Overcome Your Fears and Rewrite Your Identity, >>HERE<<

Connect With Lewis Howes:

Lewis Howes is a New York Times best-selling author, keynote speaker, and industry-leading show host. Howes is a two-sport All-American athlete, former professional football player, and member of the U.S.A. Men’s National Handball Team. His show The School of Greatness is one of the top podcasts in the world with over 500 million downloads. He was recognized by the White House and President Obama as one of the top 100 entrepreneurs in the country under 30.

Podcast links: 

The School of Greatness – https://lewishowes.com/podcast/# 
The Daily Motivation – https://greatness.com/daily-motivation/

Social links:

• Website: www.lewishowes.com
• TikTok: https://www.tiktok.com/@lewis
• X: https://x.com/lewishowes
• Instagram: https://www.instagram.com/lewishowes
• Facebook: https://www.facebook.com/lewishowes
• Linkedin: https://www.linkedin.com/in/lewishowes

📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader. 📧

Click >>PLAY<< to listen now!

Lewis David Howes

Lewis Howes is a New York Times best-selling author, keynote speaker, and industry-leading show host. Howes is a two-sport All-American athlete, former professional football player, and member of the U.S.A. Men’s National Handball Team. His show The School of Greatness is one of the top podcasts in the world with over 500 million downloads. He was recognized by the White House and President Obama as one of the top 100 entrepreneurs in the country under 30.

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3 Money Beliefs That Made Me Millions https://jasminestar.com/podcast/episode601/ Tue, 02 Dec 2025 08:00:00 +0000 https://jasminestar.com/?post_type=podcast&p=33438 Complete this quick survey to tell me more about what you would like to hear from me, and how I could serve you best: https://jasminestar.com/octobersurvey << I used to think making more money meant working more hours, harder hustle, and more burnout. Sound familiar? If you’ve ever said to yourself, “I’ve tried all the things, […]

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Complete this quick survey to tell me more about what you would like to hear from me, and how I could serve you best: https://jasminestar.com/octobersurvey <<


I used to think making more money meant working more hours, harder hustle, and more burnout. Sound familiar?

If you’ve ever said to yourself, “I’ve tried all the things, invested in the courses, hired the coaches, but I still can’t seem to break through…” — friend, this episode is for YOU.

In this live-recorded masterclass, I’m sharing the exact three money beliefs that helped me go from struggling entrepreneur to building multiple 7- and 8-figure businesses. 💥

But this isn’t a “rah rah” mindset talk.

It’s a real, tactical, science-backed breakdown of the mental frameworks that allowed me to go from million dollar years to million dollar months — and how YOU can do it too.

You’ll hear:

  • Why the market is always right (and how to align your offers with what people truly desire)
  • The reason failure might be your biggest growth asset
  • And the three powerful agreements I made with myself that became the foundation for my success.

These are the same beliefs I return to again and again — whether I’m pivoting, launching, or feeling like I’m about to fall flat on my face.

In this episode, you’ll walk away with clarity, courage, and a new way to think about money, success, and what’s actually holding you back.

Let’s normalize failure.

Let’s rewire our money mindset.

And let’s start building your millionaire mindset — today.

You in?

Click >>PLAY<< to hear all of this and:

[00:01] Why your offer might not be selling (and what the market is telling you)

[00:54] The mindset shift that changed my business trajectory — no pitch, all value

[02:51] The spaghetti challenge: why kindergarteners outperform MBAs in business

[06:23] Three core agreements I made to unlock a millionaire mindset

[07:24] The power of not quitting: how I made $100K in my first year with no experience

[10:27] I don’t know everything, but I can learn anything: my self-taught entrepreneur journey

[13:45] How to create something once and sell it again and again

[16:00] Why believing in your future self is the ultimate business strategy

Listen to Related Episodes:

Click >>PLAY<< to listen now!

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Stop Struggling: How to Choose a Niche That Sells https://jasminestar.com/podcast/episode600/ Thu, 27 Nov 2025 08:00:00 +0000 https://jasminestar.com/?post_type=podcast&p=33426 DM me “10K” to learn more about The Consistent $10K! Let me ask you a quick question: Do you want more money, better health, or deeper relationships? Of course you do! (Who doesn’t?) And that’s exactly how I kicked off this episode—because those three things? They’re the most captivating and effective content categories in business. […]

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DM me “10K” to learn more about The Consistent $10K!


Let me ask you a quick question:

Do you want more money, better health, or deeper relationships?

Of course you do! (Who doesn’t?)

And that’s exactly how I kicked off this episode—because those three things? They’re the most captivating and effective content categories in business. But here’s the truth: if you’re not speaking to a specific person about one of those three desires, chances are your message is missing the mark.

This episode is for every entrepreneur who’s felt like they’re doing all the right things—posting consistently, tweaking funnels, showing up online—but still not getting the results they want. Sound familiar?

Well friend, it’s probably not your strategy. It’s likely your clarity.

Here’s what we cover:

  • Why your niche and your offer are the foundation of everything in your business (yes, even before funnels and freebies)
  • The biggest mistake I see entrepreneurs make: trying to speak to everyone
  • The difference between a “market” and a true “niche” (and why mixing them up is sabotaging your growth)
  • How specialists make more money and gain more trust—and how you can position yourself as one

Let me be super clear: you don’t need to be perfect, you just need to be clear—and then be willing to evolve. Because your niche and offer? They’ll grow with you.

In fact, I share how mine has changed many times over the years, and why that’s a good thing.

We also dig into:

  • The psychology of why people pay more for specialists
  • How niching down actually makes marketing and sales easier (no more wondering what to say online!)
  • A relatable example of trying to sell to all small business owners—and why it doesn’t work

So if you’ve ever felt like your message is falling flat, your offer isn’t converting, or you’re just generally spinning your wheels, this episode is the reset you need.

👉 Spoiler alert: this is just part one. Next episode? We’re diving deeper into the magic of health, wealth, and relationships—the content categories that convert.

But for now, let’s get crystal clear on what you offer, who it’s for, and why it matters.

Because when that clarity clicks?

🔥 Everything changes.

Click >>PLAY<< to hear all of this and:

[00:00] Why people pay more for certainty (and how to use that in your business)

[01:05] The real reason your marketing isn’t working (hint: it’s not your Instagram strategy)

[02:04] Why clarity beats perfection—and how to refine your niche over time

[03:06] What a niche actually is—and why “working moms” isn’t specific enough

[04:58] The difference between a market and a niche explained with relatable examples

[05:49] How to build connection and trust through your niche

[06:06] Specialists vs. generalists: who gets paid more and why?

[07:11] How specialization builds trust and makes you easier to find

Listen to Related Episodes:

Click >>PLAY<< to listen now!

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How to Multiply Your Revenue Using What You’ve Already Built https://jasminestar.com/podcast/episode599/ Tue, 25 Nov 2025 08:00:00 +0000 https://jasminestar.com/?post_type=podcast&p=33413 What if I told you that you could get paid not to sell more… but to license what you’ve already built? Yes, friend, you read that right. In this episode of The Jasmine Star Show, I sit down with April Beach—a business strategist and licensing queen—who teaches entrepreneurs how to license their intellectual property (IP) […]

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What if I told you that you could get paid not to sell more… but to license what you’ve already built?

Yes, friend, you read that right.

In this episode of The Jasmine Star Show, I sit down with April Beach—a business strategist and licensing queen—who teaches entrepreneurs how to license their intellectual property (IP) like courses, frameworks, trainings, and more.

And here’s the kicker… companies will pay 8 to 10 times MORE than your regular buyers.

April has helped clients license to powerhouses like MAC, Estée Lauder, and universities around the world—earning $50K to $100K+ per licensing deal.

And the best part? You don’t need to wait until you’re “ready,” have a team of lawyers, or even have a massive audience.

We cover:

  • What “licensing” your IP actually means
  • How to identify if your content is licensable (hint: it probably is!)
  • Why licensing is not just for tech giants or textbook publishers
  • The exact way April helped a student go from a niche course to licensing with global brands

April breaks down the difference between selling to an end-user vs. licensing to a buyer (yes, those are two different people), and how this subtle shift in thinking can unlock a completely new revenue stream you didn’t even know was possible.

If you’re craving more impact, time freedom, and the ability to scale without burning out… licensing might just be your next big move.

April will walk you through what it takes to protect your IP, how to price your deals, and even how to pitch it without sounding like a weirdo.

And spoiler alert: it’s not too late for you. In fact, now might be the perfect time.

So whether you’re a coach, content creator, or course-based business owner—this episode is your permission slip to dream bigger (and earn bigger).

📣 Let’s go license that magic you’ve been sitting on.

Click >>PLAY<< to hear all of this and:

[00:02] Why licensing might be your most profitable untapped revenue stream

[05:45] What Is Licensing (and What It Isn’t)?

[12:58] The #1 Mistake Entrepreneurs Make Before They Try to Scale

[20:15] How Licensing Lets You Scale Without More Content, Followers, or Hustle

[27:35] How April Helps Entrepreneurs Package Their IP for Licensing

[31:20] But Who Buys Licenses? (And Why Would They?)

[36:04] How Licensing Helps You Work Less and Serve More

[47:02] What Needs to Be in Place Before You License Your Content

Listen to Other Episodes You Might Like:

Connect With April Beach:

April Beach helps subject matter experts, coaches and consultants scale their business by licensing their courses, trainings and methods. She’s partnered with countless leaders to expand the reach of their work and profits, with less effort and more impact, and her own content has been licensed around the world.  April is an award-winning business strategist, podcast host, and lifelong-lifestyle entrepreneur who has been coaching leaders for 29 years. Her innovative business strategies have been featured by Today, MSNBC, and the New York Times, and she was named “Greatest Thinker of 2012” and “Top 50 Moms In Podcasting” for her leading business podcast.  April owns 5 companies with her husband, travels 8 months a year supporting her sons, and often escapes on solo surf trips, always looking for her next adventure.

Website: https://www.aprilbeach.com

Instagram: aprilbeachlicensing

Facebook: April Beach Licensing

📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader. 📧

Click >>PLAY<< to listen now!

April Beach

April Beach helps subject matter experts, coaches and consultants scale their business by licensing their courses, trainings and methods. She’s partnered with countless leaders to expand the reach of their work and profits, with less effort and more impact, and her own content has been licensed around the world. April is an award-winning business strategist, podcast host, and lifelong-lifestyle entrepreneur who has been coaching leaders for 29 years. Her innovative business strategies have been featured by Today, MSNBC, and the New York Times, and she was named “Greatest Thinker of 2012” and “Top 50 Moms In Podcasting” for her leading business podcast. April owns 5 companies with her husband, travels 8 months a year supporting her sons, and often escapes on solo surf trips, always looking for her next adventure.

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