Let me just say this upfront: this episode is a no-filter, no-fluff, real talk on the behind-the-scenes of my business.
Because friend… building in public? It’s wild.
In this quarterly review, I’m sharing what went down in Q2 of 2025—the wins, the flops, and all the in-between moments that felt beautiful, brutal, and sometimes just plain bananas. 🍌
This isn’t just a business update. It’s a permission slip.
Permission to show up even when you feel like a hot mess.
Permission to pivot, to reflect, to question, and to own your crazy.
Permission to be both the builder and the bruised along the way.
Here’s what we’re diving into:
✨ My birthday dinner at the boujee (and wildly unexpected) Javier’s in Newport Beach—and how it symbolized a powerful personal convergence of who I was and who I’m becoming.
🎤 Hosting my Mastermind event in April—where we tackled hiring systems, leadership frameworks, and what it means to truly lead as a founder. If you're scaling and feeling stretched, you're gonna want to hear this part.
📉 An emotional (and financial) faceplant during a live launch. It flopped. Like… HARD. But instead of hiding it, I’m unpacking what we actually learned, and why I believe nothing is ever wasted.
🎬 Making big CEO decisions—like hiring, firing, and reimagining our marketing strategy. We’re not just “testing new stuff”… we’re rebuilding from the ground up.
💻 A peek at the brand new “J* System” we’re building for internal productivity, team culture, and optimized communication (especially for our remote team).
🔎 My personal struggles—doubt, vulnerability, imposter syndrome—and how I’m choosing to see them not as weakness, but evidence that I’m growing.
Look, I know this episode isn’t for everyone. But if you’ve ever asked, “Am I crazy for doing this?”—this one’s for YOU. Because maybe the crazy ones are the ones who create something unforgettable.
This season of growth isn’t perfect, polished, or packaged.
It’s real.
And if you’re on that journey too, I’m raising my coffee mug to you.
Click >>PLAY<< to hear all of this and:
[00:00] “You’re in the right room.” Why building in public matters—and why Jasmine keeps sharing these quarterly reviews.
[03:00] The birthday dinner that told a story. A family moment at Javier’s becomes a metaphor for business evolution.
[06:25] Hosting the Q2 Mastermind. What Jasmine taught (and learned) about leadership, team structure, and scaling.
[12:40] The failed launch. A raw reflection on when a campaign doesn’t convert—and how the team handled it.
[18:10] Hiring decisions and culture audits. Why “letting go” might be the best leadership move you'll make.
[23:30] Introducing the “J System.”* How a new internal operating system is transforming Jasmine’s remote team.
[29:00] Entrepreneurial vulnerability. The mental game of showing up, even when you’re uncertain and imperfect.
Listen to Related Episodes:
- Content Marketing, Real Estate, and Digital Courses: How Blake Rocha Built Wealth in His Early 20s
- From Objections to YES: The High-Ticket Sales Secrets You Need with Shelby Saap
- The Science of Belonging (And Why It Can Grow Your Business) with Jon Levy (releasing July 24, 2025)
📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader. 📧
Click >>PLAY<< to listen now!
