What if I told you that you could get paid not to sell more… but to license what you’ve already built?
Yes, friend, you read that right.
In this episode of The Jasmine Star Show, I sit down with April Beach—a business strategist and licensing queen—who teaches entrepreneurs how to license their intellectual property (IP) like courses, frameworks, trainings, and more.
And here’s the kicker… companies will pay 8 to 10 times MORE than your regular buyers.
April has helped clients license to powerhouses like MAC, Estée Lauder, and universities around the world—earning $50K to $100K+ per licensing deal.
And the best part? You don’t need to wait until you’re “ready,” have a team of lawyers, or even have a massive audience.
We cover:
- What “licensing” your IP actually means
- How to identify if your content is licensable (hint: it probably is!)
- Why licensing is not just for tech giants or textbook publishers
- The exact way April helped a student go from a niche course to licensing with global brands
April breaks down the difference between selling to an end-user vs. licensing to a buyer (yes, those are two different people), and how this subtle shift in thinking can unlock a completely new revenue stream you didn’t even know was possible.
If you’re craving more impact, time freedom, and the ability to scale without burning out… licensing might just be your next big move.
April will walk you through what it takes to protect your IP, how to price your deals, and even how to pitch it without sounding like a weirdo.
And spoiler alert: it’s not too late for you. In fact, now might be the perfect time.
So whether you're a coach, content creator, or course-based business owner—this episode is your permission slip to dream bigger (and earn bigger).
📣 Let’s go license that magic you’ve been sitting on.
Click >>PLAY<< to hear all of this and:
[00:02] Why licensing might be your most profitable untapped revenue stream
[05:45] What Is Licensing (and What It Isn’t)?
[12:58] The #1 Mistake Entrepreneurs Make Before They Try to Scale
[20:15] How Licensing Lets You Scale Without More Content, Followers, or Hustle
[27:35] How April Helps Entrepreneurs Package Their IP for Licensing
[31:20] But Who Buys Licenses? (And Why Would They?)
[36:04] How Licensing Helps You Work Less and Serve More
[47:02] What Needs to Be in Place Before You License Your Content
Listen to Other Episodes You Might Like:
- How to STOP Playing Small and Step into Your Purpose
- My (Un)Sexy Strategy for Business Growth
- 5 Mindset Shifts for Business Growth
Connect With April Beach:
April Beach helps subject matter experts, coaches and consultants scale their business by licensing their courses, trainings and methods. She's partnered with countless leaders to expand the reach of their work and profits, with less effort and more impact, and her own content has been licensed around the world. April is an award-winning business strategist, podcast host, and lifelong-lifestyle entrepreneur who has been coaching leaders for 29 years. Her innovative business strategies have been featured by Today, MSNBC, and the New York Times, and she was named “Greatest Thinker of 2012” and “Top 50 Moms In Podcasting” for her leading business podcast. April owns 5 companies with her husband, travels 8 months a year supporting her sons, and often escapes on solo surf trips, always looking for her next adventure.
Website: https://www.aprilbeach.com
Instagram: aprilbeachlicensing
Facebook: April Beach Licensing
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Click >>PLAY<< to listen now!

April Beach
April Beach helps subject matter experts, coaches and consultants scale their business by licensing their courses, trainings and methods. She's partnered with countless leaders to expand the reach of their work and profits, with less effort and more impact, and her own content has been licensed around the world. April is an award-winning business strategist, podcast host, and lifelong-lifestyle entrepreneur who has been coaching leaders for 29 years. Her innovative business strategies have been featured by Today, MSNBC, and the New York Times, and she was named “Greatest Thinker of 2012” and “Top 50 Moms In Podcasting” for her leading business podcast. April owns 5 companies with her husband, travels 8 months a year supporting her sons, and often escapes on solo surf trips, always looking for her next adventure.






