Friend, let’s talk about the F-word. No, not that one—though let’s be honest, that one’s had its moment too. 😅
Today, I want to talk about a word that can make or break your business: focus.
If you’ve ever felt pulled in a thousand directions (like trying to launch a new product while answering emails, folding laundry, and simultaneously thinking about another business idea), you are not alone. Been there. Bought the t-shirt. Wore it while multitasking on Zoom.
In this episode of The Jasmine Star Show, I’m pulling back the curtain on the one thing that’s radically transformed how I lead, grow, and actually scale—and that’s my obsession with focus.
Here’s the truth: Focus isn’t a talent. It’s a discipline. And it can be your best friend… or your frenemy.
Over the last two years, I’ve done a deep dive (and I mean deep) into how I spend my time, how my team operates, and what’s truly driving the needle in my business. The result? I worked myself out of several jobs I no longer needed to be doing and finally stepped into my role as CEO.
In this episode, I’m walking you through the 3 things I did to get laser-focused:
- Time Audits: Yep, I tracked everything I did for two weeks. It was annoying, eye-opening, and completely necessary.
- Team Time Audits: I asked my team to do the same—and what we discovered helped us realign the business with the vision instead of just the to-do list.
- Working Myself Out of a Job: I created systems and delegated with intention so I could finally do the high-level thinking required to cast bold vision.
But here’s what no one tells you: when you finally create blank space in your calendar, it feels… terrifying.
I don’t like being alone with my thoughts. I like doing. I like building. But real leadership isn’t about doing all the things. It’s about thinking the right things—and then leading your team with clarity.
In 2025, the digital landscape is shifting. Trust is harder to earn. Buyers are more skeptical. And the businesses that succeed? They’ll be led by people who have the vision to see past the busywork and the discipline to focus on what matters most.
So if you’ve been craving more clarity, structure, and actual momentum, this episode is for you.
Here’s to making space… and using it wisely. 💫
Click >>PLAY<< to hear all of this and:
[00:50] Why focus is the F-word entrepreneurs need most
[02:50] The power of a Time Audit (yes, even if it’s Annoying)
[03:47] A powerful way to align team productivity with company vision.
[04:47] Working myself out of a job (and why it matters)
[05:50] The Uncomfortable Truth About Blank Space on Your Calendar
[06:57] The 3 questions every visionary leader should ask before launching the next thing.
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